Marshfield, WI — Main Street Marshfield is celebrating the success of the 21st Annual Hub City Days, held July 24–26, 2025. The multi-day downtown festival once again brought the community together for one of Central Wisconsin’s favorite summer traditions, featuring live music, classic cars, local food, family activities, and more.
With strong attendance across all three days, this year’s event was one of the most well-attended yet. Official attendance numbers are still being calculated. With over 800 vehicles participating in the Car & Bike Show, over 25 Craft Show Vendors on display, and over 12 hours of live music over the course of the weekend, there were plenty of options to entertain the large
crowd. All of this in addition to participants who simply came to downtown Marshfield for the food at local restaurants, food trucks, shopping, and growing events like Brew Fest and the Friday Night Bike Cruise.
“We’re thrilled by the turnout and the energy downtown all weekend,” said Jenna Hanson, Board President of Main Street Marshfield. “Starting with the Movie in the Park Thursday Night, through the Friday night concert to the Saturday car show, we saw families, friends, and visitors come together to enjoy everything our community has to offer.”
“We want to thank all of our sponsors, volunteers, local businesses, vendors, and community partners who helped make Hub City Days such a success,” said Hanson. “We’re proud to host an event that showcases the best of downtown Marshfield and brings people together year after year.”
Planning is already underway for Hub City Days 2026, and Main Street Marshfield welcomes community feedback and ideas to continue building on this cherished tradition.
For photos, updates, and a full recap, visit mainstreetmarshfield.com or follow facebook.com/downtownmarshfield.
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